Friday, April 08, 2011

Getting us down 

Is it just me or are we suddenly being visually assaulted by lack of choice? I can't help thinking that the current Coles and Woolworths big hand campaigns - plastered throughout both stores - are symptomatic not only of a failure of design imagination but an overt statement of the real truth. Why are these campaigns so similar? Maybe we should be giving them both the big finger and shopping at IGA :).

Pictures from: Coles and Woolworths.

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